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    LEVEL 3 - Website & Branding Full Package

    LEVEL 3 - Website & Branding Full Package

    $13,200.00Price

    This is beyond a website, the services are completely extended to find and build your brand identity, including the way you speak, imagery, your actual business archetype development that will be guided and built into your website.


    What’s Included

    Pre Design Strategy

    • Basic review of your business, offer, and how it creates value

    • Basic insight into your target audience and how they think and make decisions

    • Planning the website structure, key pages, and user flow

    • Direction on what should be communicated across each page (not full copywriting)

    • Setup of clear pathways for users to take action (enquiries, contact, next steps)

    Expanded:

    • Deep analysis of your business positioning and competitive landscape

    • Identification of customer decision drivers and behavioural patterns

    • Alignment of website structure with your full sales process

    • Strategic planning of how users move from awareness through to conversion

    • Positioning your business to stand apart within your market


    Brand Identity Development

    • Development of a clear brand identity aligned to your business direction

    • Analysis of brand archetypes to define positioning and tone

    • Selection and refinement of typography (fonts) aligned to brand perception

    • Colour direction and visual consistency across the website

    • Establishing tone of voice and communication style

    • Alignment between branding, messaging, and user experience


    Custom Website Build

    • Professionally designed website using a flexible, scalable platform

    • 3–5 core pages (e.g. Home, Services, About, Contact)

    • Clean, structured layout aligned to your business offering

    Expanded:

    • Full website build (10+ pages depending on requirements)

    • High-level visual consistency aligned with your brand identity

    • Enhanced layouts designed to support engagement and clarity

    • Integration of branded elements across all pages


    Page Structure & Flow

    • Logical page hierarchy designed to guide user movement

    • Clear sectioning to improve readability and engagement

    • Strategic placement of calls-to-action (CTA positioning)

    Expanded:

    • Structuring pages around behavioural patterns and decision flow

    • Layered content designed to guide users progressively

    • Refinement of user pathways to reduce friction and increase engagement

    • Alignment of page flow with sales and enquiry outcomes


    Conversion Framework

    • Contact/enquiry pathways integrated into the design

    • Simple lead capture (forms, buttons, contact triggers)

    • Layout decisions based on clarity and usability

    Expanded:

    • Advanced positioning of conversion points across the site

    • Structured calls-to-action aligned to different user intent levels

    • Alignment of conversion strategy with your service offering

    • Reduction of friction points to improve enquiry rates


    Content & Messaging Development

    • Full website copywriting aligned to your business positioning

    • Structuring of messaging across all pages

    • Clear articulation of your services, value, and differentiation

    • Alignment of language with your target audience

    • Refinement of tone of voice based on brand identity

    Image & Visual Content Creation

    • Creation and selection of branded imagery across the website

    • Image editing and refinement for consistency

    • Development of visual elements aligned to brand identity

    • Consistent visual direction across all pages


    Video Production (Using Supplied Content)

    • Editing and structuring of provided video content

    • Integration of video across the website where relevant

    • Alignment of video content with messaging and flow

    • Use of video to support engagement and storytelling


    Mobile & Device Optimisation

    • Responsive across mobile, tablet, and desktop

    • Adjusted layout to maintain flow and usability on smaller screens

    Expanded:

    • Enhanced mobile experience with prioritised content and actions

    • Optimised interaction points for mobile users


    SEO Setup

    • Page titles and meta descriptions configured

    • Search-friendly structure applied to pages

    Expanded:

    • Keyword alignment across core pages

    • Structuring content to support search visibility

    • Clean URL structure and indexing readiness


    Contact Integration

    • Contact form setup

    • Email routing for enquiries

    Expanded:

    • Structured enquiry forms aligned to your services

    • Improved enquiry flow to increase usability and clarity


    Additional Website Modules

    • Integration of up to 3x additional website modules as required such as messaging service



    User Journey & Engagement

    • Mapping of how users move through your website

    • Structuring content to guide engagement and reduce drop-off

    • Alignment of pages to support enquiry-based outcomes

    Expanded:

    • Refinement of engagement pathways based on behaviour

    • Use of content and layout to guide decision-making

    • Stronger alignment between user experience and conversion


    Exclusions


    Fees

    • Does not include any fees related to external service providers or platforms.


    CRM & Automation

    • No CRM integration

    • No automated follow-ups or workflow setup


    Ongoing Support

    • No ongoing optimisation, updates, or maintenance beyond initial delivery

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